About the Job

This role will be a part of our Marketing team, where you will be responsible for the creation and execution of our paid advertising campaigns. You will provide subject matter expertise and drive conversions through paid channels such as: social media ads, email, adwords, display, etc. Your expertise will directly impact the growth of EasyMarkit’s online presence and will help the sales team succeed through your delivery of quality inbound leads.

  • Drive consistent traffic and convert leads from various paid channels
  • Manage online paid advertising, including PPC search, display, retargeting, affiliate, etc.
  • Execute strategic digital marketing programs to generate leads and increase EasyMarkit’s online presence
  • Collaborate with content manager and content marketer to deliver a unified strategy for social media channels, email campaigns, blog articles, etc.
  • Utilize efficient marketing automation metrics to track and manage campaigns across multiple social channels
  • Leverage industry standard tools to monitor performance, find unrecognized opportunities, and report success metrics

Who You Are

To be successful in this role, you will have a proven track record with online direct response marketing and lead generation. You will be focused, driven, and have a “get it done” attitude. You don’t stop until the job is done and work well in an autonomous environment. You’re collaborative but willing to speak your mind even if your viewpoint is different than others.

The Ideal Candidate:

  • 2–4 years experience managing paid marketing campaigns
  • Strong understanding and practical experience managing paid ads across multiple platforms such as Google Adwords, Facebook, Linkedin, etc.
  • Deep knowledge of Google AdWords, Google Analytics, Bing Ads, and other paid platforms
  • Experience using a variety of tracking and competitive analysis tools
  • Ability to identify opportunities through industry research and competitive benchmarking

About the EasyMarkit Team

We are a fun, collaborative, and hard-working team of innovative minds who genuinely enjoy spending time together. At EasyMarkit, our people come first. We embrace diversity and encourage you to share your voice. We want you to think outside the box, present new ideas, and be willing to fail. Our employees are empowered daily to see how their work helps EasyMarkit achieve its goal of becoming North America’s #1 patient care service provider. Take a peek into our day to day and see our mission, vision, and values in our EasyMarkit Culture Book!